Is TurfPride family owned?

No. TurfPride is owned by Senske Family of Companies (GTCR). The local name was kept after acquisition.

Senske Family of Companies (GTCR). Acquisitions: 2024-12.

Is it safe to hire TurfPride?

Ownership doesn't determine the quality of the technician. It does determine the sales process. Ask for a written quote, decline same-day pressure, and compare with a verified independent.

Parity › Who owns it › TurfPride

Logo from its own website

On the record · owner not named on its home or about page

Who owns TurfPride?

The short answer

TurfPride is owned by Senske Family of Companies (GTCR). It is not an independent local business.

Acquisitions: 2024-12 · 11 brands under this parent

Quick facts

Company: TurfPride
Trade: Lawn Care / Tree Care
Based in: Kennesaw, GA · All investor-owned companies in Georgia →
Owned by: Senske Family of Companies (GTCR) · their site
Acquired: 2024-12
Ownership disclosed?: No: we found no mention of Senske Family of Companies (GTCR) on the company’s home or about pages when we checked on 2026-10-04.

About TurfPride

TurfPride provides Lawn Care / Tree Care services in Kennesaw, GA. It still trades under its original local name and is owned by Senske Family of Companies (GTCR).

What this means before you call

The name on the truck is not the owner. In investor-owned home-service groups, the price book, the sales process and the financing offers are usually set centrally, not at the local office. What to check before you sign →

Sources

Senske Family of Companies’ own site lists TurfPride: source (2026-10-04)
Senske Family of Companies' About page: strategic investment from GTCR in December 2022: source (2022-12)
Its own website shows this logo: source (2026-10-15)

Other brands under Senske Family of Companies (GTCR)

Senske Services Blades of Green Emerald Lawns Barnes Quality Pest Control Ace of Blades Pro Turf & Pro Pest Turf Doctor Arbor-Nomics Simply Organic Turf Care Deans Services

Parity is an editorial publication. Ownership facts are sourced from public filings and company-published material; we make no claim about the quality of any individual technician. Represent TurfPride or Senske Family of Companies (GTCR)? Verify or contest this page · How we check · Corrections policy. Page generated 2026-10-26 from Parity’s records.